The main products in this market are sugar-based sweets, including marshmallows, lollipops, jellies, gums and toffees. Children are the influences in this market so sweets represent a large share of the products.
There is also demand from adults for healthier products, exotic flavours and creamy textures, which has led to several recent launches of premium products.
For this market, we offer chocolate and confectionery icing for coating caramel, sweets, toffees, marshmallows and jelly candies. This opens up opportunities for manufactures as they can meet both the health and indulgent needs of their customers.